We developed the fastest camera bag ever: "Herr Michl"
Our innovative combination of bag, camera and strap creates the fastest camera bag ever.
So why is it the fastest camera bag?
The secret is: The strap of the camera is also the strap of the bag. The innovative design of the bag (patent pending) makes it possible to get the camera out of the bag with one single move. Since you are wearing "Herr Michl" on the left side, you grab the camera with your right hand and you can already put your finger on the trigger. Tadaa! As soon as the camera is out of the bag you can already release the shutter.
What makes the difference?
The combi of our strap with our bag solves the problems of all other camera bags:
You will never again need to decide if it is worth to take your camera out of the bag for a shot. You just will, because it's so fast!
With Herr Michl, we have developed the fastest everyday camera bag. You only need one move to get the camera out of the bag and another move to put it in. You will never miss a shot again.
With Herr Michl you don't even notice that you carry a bag. It feels like you have only your camera with you. This is because it is made out of 100% PET recycled felt.
We added natural tanned leather and a little color to Herr Michl. Et voila: He is the best looking camera bag, because he does not look like one. And whenever you are traveling, people even won’t think that you are carrying a camera in your bag.
Reacting to your needs
For Herr Michl wearing comfort and a perfect fitting is very important. That’s why he is available in two bag sizes. And two different strap lengths.
Handcrafted in Austria
We produce Herr Michl by ourselves. So it is handcrafted 100% in Austria.
Fast & Safe
Herr Michl is also the safest camera bag. Because the strap of your bag is also the strap of your camera! So, nobody will be able to take your camera out of your bag without noticing. And: When you are shooting, the bag moves automatically at your back. You will never put your bag aside.
What a masterpiece
We wanted our camera bag as lightweight as possible, so you don't even notice, that you are wearing a bag. We came up with a solution to use PET recycled felt as the main component. Felt is super light, shockproof, water-repellent and on top of it looks pretty awesome.
To make it look even better we added leather and color.
the right one for everybody
The strap comes in two different lengths and additionally each strap is size adjustable.
For us it was very important that the strap is comfortable to wear and at the same time super smooth to move your camera really fast. That's why our strap is made out of durable natural tanned leather and a comfortable fabric. The strap is lined with felt, which assures a great wearing comfort and a good, safe and stable fitting.
for your important belongings
On travels you always have some stuff carrying with you. For example your wallet, your phone, your passport, keys ... That’s why we added an outside zipper so you can store some of your important stuff inside "Herr Michl". The zipper is always next to your body, so all your belongings are safe.
To open and close the bag super easy and quick, it has an overlap closing system with a magnetic clasp. In addition to that - when you don't want to use your camera for a longer period of time - you can also put a leather lug through a metal ring and close the bag with a magnet.
experts also think it’s awesome
Since this system of wearing a camera bag is completely new, Herr Michl will be patented! The patent registration procedure is already in progress.
Project initiator, professional photographer and responsible for good vibes.
15 years of experience in manufacturing bags and therefore responsible for product design and prototyping.
Project initiator, professional photographer and the person who sees the whole picture.
The creative part of our project team who is responsible for product design and graphics.
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